Crema
Situated in the Dublin offices of a leading social network, Crema provides exceptional coffee and service to a loyal cohort of coffee lovers. With new locations in prospect, WorkGroup worked with Crema to deliver a new identity. The approach is inspired by the awkward charm of vernacular type treatments and old-fashioned coffee machinery. We also developed a modular display typeface, used in signage, apparel, merch and print. I curated and presented in depth research to the client, informed by their needs. Following on from that, I assisted in the development and application of the identity system.

You can see more of this project here.
Design Team
David Wall
Conor Nolan
Keelin Coyle